Making Accessibility Part of How We Build the Web

Accessibility is often misunderstood. It can sometimes be treated as a compliance requirement, an SEO checkbox, or something to address after a website is already built. 

But accessibility is much more fundamental: an accessible website is a website that more people can actually use. That makes accessibility an opportunity to reach and serve a wider audience

That belief is at the heart of Kinsta’s support for WP Accessibility Day 2026. As a managed WordPress hosting provider serving businesses, agencies, and developers worldwide, Kinsta recognizes that creating a more inclusive web requires more than tools or technical standards. It requires awareness, education, and a habit of considering accessibility throughout the design, development, and maintenance of websites.

Accessibility as Part of the Process

Kinsta is a managed WordPress hosting provider that helps businesses, agencies, developers, and site owners host and manage their WordPress websites.

Kinsta provides a platform for managing WordPress websites and the infrastructure that supports them, helping teams focus on building and growing their websites while Kinsta takes care of the hosting environment.

How Kinsta Approaches Accessibility

Accessibility is often misunderstood. People have treated it as a compliance requirement or an SEO checkbox rather than something that directly affects whether people can use a website.

Kinsta sees accessibility differently. An accessible website is one more people can use, making accessibility an opportunity to reach and serve a wider audience.

Building accessible websites depends on the choices made by developers, designers, content creators, and others involved in creating websites. When teams are focused on shipping quickly, accessibility can easily be pushed aside.

Accessibility is not something that can simply be completed once. It is an ongoing practice and a habit. By making accessibility a more natural part of how we build the web, we can create better experiences for everyone. That is why Kinsta is proud to support WP Accessibility Day 2026.

How Kinsta Approaches Accessibility

Kinsta’s commitment to accessibility extends beyond supporting community education.

Kinsta has adopted WCAG 2.1 Level AA as its accessibility standard and has published a Web Accessibility Statement outlining its commitment to accessibility. The company also welcomes user feedback to help identify accessibility issues it might otherwise miss.

For Kinsta, this reflects an important principle: accessibility work does not have to begin with a perfect website or a completed audit.

Their advice for organizations beginning their accessibility journey is straightforward: Don’t wait for a full audit to begin.

Instead, start by making a commitment, publishing an accessibility statement, choosing a standard to work toward, and treating user feedback as valuable input.

The goal is not to claim that accessibility is something that can simply be “finished.” It is to establish a practice of continuously improving the experience for people with different needs and ways of interacting with the web.

Accessibility in Practice: Stuurlui

Kinsta also recognizes that accessibility is not something a hosting provider can solve alone. Developers, designers, agencies, content teams, and site owners all play an important role.

One example is Stuurlui, a Kinsta client and WordPress agency that makes accessibility part of its standard development practice. Stuurlui builds its websites according to WCAG guidelines, treating accessibility as a baseline expectation rather than an add-on service.

This is a powerful example of what accessibility can look like when it becomes part of the baseline rather than an add-on.

Accessibility works best when it becomes part of how we approach the web rather than something we only think about at the end.

Thank you again to our Gold Sponsor Kinsta for supporting WP Accessibility Day 2026 and for helping us continue to make accessibility education and awareness part of the WordPress community.

Resources by Kinsta

If you’re looking to learn more about accessibility or start making your own WordPress website more inclusive, Kinsta has several resources worth exploring:

• Web Accessibility Statement
  Learn about Kinsta’s commitment to WCAG 2.1 Level AA and its ongoing accessibility efforts.
• WordPress Accessibility: A Complete Guide
  A practical guide covering ways WordPress site owners can approach accessibility and build more accessible websites.
• How Stuurlui Builds Accessible WordPress Sites at Scale
  A client case study showing how the WordPress agency incorporates accessibility into its approach to building websites.
• The European Accessibility Act: What Businesses Need to Know
  An overview of the European Accessibility Act, its requirements, and what businesses should know about accessibility.